Keyword research is a comprehensive investigation of all the content that lives on your website. Keywords are crawled, indexed, and ranked based on the popularity of your target audiences.
Keywords are used in paid ads such as Google Search and Display ads as well as organic search results. The “right” keywords have everything to do with your Search Engine Optimization goals and how far up on the search results page you would like your business to appear.
I have specialized software to properly navigate the BEST keywords for your website. This will also require a Google Ads account that I will configure and provide detailed information on utilization properties.